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Toto Wolff Set to Sell Shareholding Valuing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has led the Mercedes team to record-breaking achievements in Formula 1

Mercedes team principal Toto Wolff is in advanced talks to sell part of his ownership stake in the Mercedes F1 outfit.

This transaction values Mercedes at £4.6 billion – a record for an F1 team – following McLaren was appraised at £3.5 billion in a change of corporate structure in September.

The Austrian executive, who owns a 33% stake of Mercedes F1, would sell a shareholding in the region of five percent.

The 53-year-old would stay on as team principal and CEO should the deal proceed.

Shareholder Breakdown

The other shareholders in the team are Mercedes and industrial group Ineos Group, who both hold one-third of the company.

An official representative said: "We will be making no comment on this. The governance of the team will remain unaltered, and all three partners are dedicated to the ongoing success of the brand in F1."

Financial Increase

The deal signifies a substantial rise in worth of Mercedes F1 after Ineos Group bought its share for £208m in 2022.

The rise reflects the growth in valuations of Formula 1 outfits recently as a consequence of the increasing appeal of Formula 1 globally.

This trend was evident with the success of the F1 movie featuring Hollywood star Brad Pitt, which was released in summer 2023 and earned more than $630m (£458 million) at the box office.

The film represents the actor's top-grossing film and the highest-earning sports movie to date.

Present Performance

The Mercedes team are runner-up in the constructors' championship, behind McLaren Racing, with three Grands Prix remaining in the current championship.

Their lead driver British driver George Russell has won 2 of the 21 grands prix so far and is fourth in the individual standings behind McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

Mercedes secured a unprecedented eight consecutive constructors' championships and seven drivers' titles, six won by Lewis Hamilton and one by Nico Rosberg, between 2014 to 2021.

DH
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Daniel Hines

A seasoned gambling analyst with over a decade of experience in slot machine mechanics and UK casino regulations.

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